What is WooCommerce?
WordPress is a popular choice for a content management system – in fact 34% of all websites are powered by WordPress. It’s perhaps not surprising then that many businesses are utilising WooCommerce, a free WordPress plugin, to power their e-commerce sites too.
If you already use WordPress, then WooCommerce may be the platform for you. Having already mastered WordPress’ functionality, WooCommerce (which follows the same principles) should feel familiar and easy-to-use. What’s more, you can continue to use all of the WordPress plugins which you already use.
Simply download the WooCommerce plugin and you’re good to go. Unlike other platforms, it is completely free to use so it’s the ideal option for any e-commerce business with low start-up costs. You won’t need to compromise on functionality either – it is jam packed with design customisation options, in-built analytics, security features and customer engagement tools.